“Activate” by Joe Wicks is a government-backed animated fitness series aimed at children, designed to make exercise fun and accessible.
Here’s a clear breakdown of what “Activate with Joe Wicks” is, where you can watch it, and why it was created:
✅ What is it?
It’s a new animated fitness-series aimed at children aged roughly 4-11.
Each episode is a short (~5 minutes) burst of movement — including exercises like squats, star-jumps, burpees — led by Joe Wicks (as an animated avatar) together with colourful characters dubbed “the Activators”.
It’s designed to make activity fun and accessible — especially for children who might otherwise be sedentary.
📺 Where to Watch
You can watch episodes via the YouTube channel The Body Coach TV. For example: “My Gamer Challenge…” episode is online.
Also available on BBC iPlayer and on the kids-channel CBeebies in the UK.
The show is produced by Studio AKA (BAFTA-winning) in partnership with Joe Wicks.
Also Read : 73-Year-Old Fitness Guru Secrets Nancy Mimms
🎯 Why was it made?
To tackle childhood inactivity and rising levels of obesity: e.g., “one in five children leave primary school with obesity” mentioned by UK health-officials.
To meet children where they are — using animation, popular music and screen-friendly formats.
To provide schools, families and children an easy, fun way to fit movement into the day – even for just 5 minutes.
📝 How you can use it
For home use: Put on a 5-minute episode as a fun break to get kids moving.
For schools / classrooms: Use it as a “brain break” between lessons. The social media toolkit suggests such usage.
It’s free to access (at least the YouTube episodes are).
Ideal when kids are reluctant to exercise: short bursts help engagement.
Be the first to comment